@article{fu2023unified,
  title={A unified framework for multi-domain ctr prediction via large language models},
  author={Fu, Zichuan and Li, Xiangyang and Wu, Chuhan and Wang, Yichao and Dong, Kuicai and Zhao, Xiangyu and Zhao, Mengchen and Guo, Huifeng and Tang, Ruiming},
  journal={ACM Transactions on Information Systems},
  year={2023},
  publisher={ACM New York, NY}
}